It seems that the American multinational corporation lives up to its customers’ expectations.
While Nike already knows that a whopping percentage of women are not of size 0.
Hence, the company comes into the limelight with its new introduction of curvy mannequins. This activewear is proof from the company to live up to fans’ expectations and has been unveiled recently.
The company unveils the line-up of curvy mannequins at its improved flagship store in London. This product has been launched on Wednesday as part of the special floor that has been exclusively dedicated to women.
Sources claim that it features the full range of the athlete figures alongside various plus-sized as well as para-sport mannequins for the ones using it for the first time in all these years.
Nike attempts at celebrating the inclusivity and diversity of the sport and hence has launched this new product.
According to the company, space won’t just celebrate the local elite & grassroot athletes via visual content. It will also show the Nike plus size as well as para-sport mannequins for the very first time at the retail store.
The introduction of mannequins has been unveiled right after the introduction of Old Navy which made a similar announcement in August in the year 2018. This move was celebrated on social networking platforms by multiple people.
The company also sought help from some influencers while announcing the new line. In addition to that, it also sought help from models Grace Victory, Paloma Elesser, Amanda Bingson, and Danielle Vanier.
According to what the company claims, self-confidence and positive body images are something that must be advocated not only personally but also professionally.
So, with the new introduction of Nike, people would feel safer and more confident! In case you are someone who wishes to make an attempt of using it, visit the store at the soonest. You can comment below to share your viewpoint.
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