Billie Eilish is raising some serious concerns amongst her fans who claim the star has been behaving very strangely lately.

From throwing digs at songstress Taylor Swift and making bizarre comments about others from the industry, she seems to have hit a new low with another recent incident.

The star was seen taking part in a new photoshoot where she decided to behave in a little kinky manner with her poses.

Eilish is seen bending down in a bizarre manner while asking fans to rip open her shirt to see the assets inside.

Many critics feel the star might be trying too hard to get fame and attention and perhaps should focus more on bettering herself as a musician than anything else.

Others added how this sort of behavior just ruins the fact that she’s seen as a respectful singer and more like an X-rated performer.

The star’s face full of makeup and extra thick black eyeliner has people talking for obvious reasons but these ‘cheap tactics’ to get fans attention aren’t sitting down well with some of her most loyal fans.

What do you think? Is the singer trying too hard to fit in with these gimmicks or is it just another publicity stunt?