Tesla’s market share in the EU was seen shrinking YoY in February, as proven by data on Tuesday.
The news has come amid dwindling support for Elon Musk for a second consecutive month, despite rising overall EV registrations on the continent.
As the market competition keeps on growing, and right before the launch of the new Model Y mid-size SUV, Musk’s brand has managed to sell 42% less vehicles in Europe this year, as shown by data from the ACEA.
Tesla commanded 1.8% of the total market and 10.3% of the BEV market in February which is down 2.8% and 21.6% from the previous year.
It also sold fewer than 17k cars in the EU, Britain, and European Free Trade Association nations when compared to more than 28k in the same month in 2024.
Musk, who is the firm’s CEO, also stirred serious controversy by courting hard-right parties in the EU, which added to the Tesla sales slump.
The overall BEV sales in the same markets were up 26% versus those seen in February of 2024. This is despite the fact that total car sales fell 3.1% as per the ACEA.
Another filing by the EU shared last week how Tesla formed a new pool to sell carbon credits to more than half a dozen automakers as they meet European CO2 emission targets that came into play in January.