Meghan Markle is feeling the heat from royal fans for her abrupt launch of a new makeup line, just days after Kate Middleton’s shocking cancer diagnosis.

The Duchess of Sussex was said to be very excited about this new project that comes at a time when the world is sending love and sympathy for the future queen.

But it appears that Meghan Markle has more on her mind than just that. She is hoping her luxury brand with resonate with the masses, turning her into the true entrepreneur that she’s been wishing to become for years.

The philanthropist was criticized across the board for not delaying the launch, considering how the Royal Family is going through a tough time with first Charles and then Kate’s cancer diagnosis.

Many wondered where her calls for championing the rights of the underprivileged went but her last project is said to be very hypocritical. Experts don’t think it will work at all, especially since it’s coming from a name like hers.

But some of the Duchess of Sussex’s fans are on her side. They claim the idea was already rolled out before William spoke at Diana’s Legacy Awards. The brand based in the US is called Riviera Orchid Brand and will feature all sorts of luxury items with makeup being no exception.